In this week's Small Business with Steve Strauss powered by Greatland podcast Steve discusses using technology to grow your business. Technology is one of those things that constantly changes. It can be frustrating sometimes to keep up with all the changes! However, it's essential and extremely beneficial to take advantage of all the ways technology can advance your business success.
In Ask An Expert Live, Steve heads to the mailbag and answers a question from Maggie. She has an email marketing list and wanted to share how successful it has been in their marketing campaigns. Steve agrees! To help you set one up, he runs down a list of how to obtain your customers email addresses and give them the best incentives to stay in touch with your business.
Don't forget, you can submit your question for an “Ask An Expert Live” segment by sending an email to firstname.lastname@example.org.
Finally Steve interviews Sabrina Parsons, CEO of the highly influential Palo Alto Software. There is no greater expert to turn to, when it comes to technology for Small Businesses. She has some great suggestions for you, that you can adopt immediately!