This episode of Small Business with Steve Strauss powered by Microsoft is about Public Relations. PR is imperative to get the word about your business. While there are options of hiring a high-priced PR firm, there are also other ways to DIY. Steve has some wonderful advice on how you can help your Small Business.
In the Ask An Expert (Almost) Live segment, Steve takes a question from Aaron. Aaron inquired about branding and how PR is effects Presidents. There is a fascinating tale of something that has become iconic to the President of the United States of America and you'll learn all about it.
Steve holds regular chats on Twitter and that's how he met today's guest. Lyndon Johnson is the founder of a company called COMMS.BAR. The goal of COMMS.BAR is to provide Public Relations and Marketing for Entrepreneurs. He'll give you an education on the different forms of PR, the most common uses for Small Businesses and how you can evaluate what will work best for you.
Don't forget, you can submit your question for an “Ask An Expert Live” segment by sending an email to firstname.lastname@example.org.