Content marketing is all about attracting attention for your brand or product by being as engaging as possible, and then converting that attention into leads and real customers. Unfortunately, very few marketers have mastered the art of producing content that’s truly resonates with their audience. If you’re voraciously pushing out content and not seeing significant results for your efforts, it might be time to change your approach.
The following infographic created by Feldman Creative, provides an analysis and breakdown of 11 of the most popular content types being utilized by B2B and B2C marketers, as well as practical steps on how you can effectively use these content types as part of your marketing strategy.
