Search engine optimization (SEO) can be one of the most frustrating and confusing aspects of small business marketing. The process is fraught with technical terms the average small business owner likely won’t understand, and simple errors or an oversight can be disastrous for your online presence.
If you can afford it, it’s advisable to hire a SEO firm, but for many new businesses and solopreneurs on a tight budget, this isn’t an option. For the do-it-yourselfer, the following infographic created by CJG Digital Marketing breaks down the complicated SEO process into an easy to follow guide: