The Business Startup Kit (eBook)

I used to be broke.

I mean really broke.

Bumming a place to crash in a friend’s apartment back in the day, I recall scrounging for dimes and quarters in the seams of the couch I slept on so I could put gas in my car to get to my minimum wage job.

Man, that was the worst.

But not now. Not by a long shot.

I am writing this ad on a high-speed train from Beijing to Hangzhou, China, where I am attending a conference of some of the best entrepreneurs on the planet. I suppose the only thing better than getting invited to attend a conference of brilliant, enthusiastic, creative, high-minded entrepreneurs half-way across the globe is . . . getting paid to go.

Not bad, not bad at all.

gerat-wall-of-chinaI flew here a few days early and stayed at the Grand Hyatt, the nicest hotel in Beijing. I found a wonderful guide named Ming whom I paid handsomely to give me a private two-day tour of that amazing place –  The Great Wall, the Forbidden City, the whole shebang.

I am not telling you these things to impress you, but to impress upon you that if such a life is possible for me, given how broke  used to be, then it is possible for you too.

If I can go from not being able to pay my rent to getting paid big bucks to do what I love, why is that not possible for you too?

It is. Why not you? It can be you. Read on.

Get ready to kill your money bear

BearGrowlIn the movie The Edge, Alec Baldwin and Anthony Hopkins play two men whose small plane crashes in the Alaskan outback. They have no provisions, no tools save a jackknife and a small book Hopkins had brought along called, “How to survive in the wild.”

And wouldn’t you know it, soon enough, the two men are being stalked by a bear. (Well, what kind of movie would it have been anyway if nothing had happened?)

Baldwin’s character is petrified, convinced they will die at the hands of the Grizzly. But not Hopkins. In his little book there is a chapter entitled, “How to Kill a Bear.” Hopkins is convinced they can do it. Baldwin quivers.

“What one man can do, another can do!” Hopkins tells Baldwin. “If someone else figured out how to kill a bear in the woods, then we can too. Now say it after me – What one person can do, another can do too!” Hopkins bellows.

Baldwin can’t bring himself to say it. He doesn’t believe it. But Hopkins will not be dismissed. “Say it after me – What one man can do another can do!!” And wouldn’t you know it, before long, Baldwin not only begins to say it, he begins to believe it too. “What one person can do another can do too!” he finally yells.

You know how the story has to end, right? With the bear on their trail, the men are tested to their limit. But they prevail. The Grizzly attacks and the men, yes, kill it. (How? They lifted the crude spears they had whittled, and the bear impales itself on the spears inches from their faces.)

What one man can do, another can do.

If one person has figured out how to start a business and free himself financially, another can too.

Ready to slay your money bear?

Imagine not worrying about money

Money just isn’t the same issue for me anymore. Oh sure, it’s an issue, because life is, well, life. But these days it’s a nice issue. An easy issue. Imagine not worrying about how you will pay the mortgage or the rent or how you will pay that bill. Imagine instead trying to figure out which investment will be a better place to park your extra dough so that you will make even more money while you sleep.

Making money while you sleep. Now there’s a concept.

This ad will take me a few hours to write. With a little luck it should make me at least $100,000. And yes, much of it while I sleep.

So I’ll ask again – why not you?


So what’s the difference? What happened? What did I learn? What’s the secret? Is there a secret?


Yes, there is.

One secret of course is that you have to start your own business. Now, if you are reading this, then you have a bit of a bigger challenge in that you want to start a business on a shoestring. That’s OK. You can do it. I did it too, and by now you know that what one man can do, another can do too.

It’s time to break free and start your own business.


I first wrote about my shoestring business secrets in my best-selling book, The Small Business Bible.

And now, in this package of information, The Business Startup Kit, I am ready to some of share my favorite ones with a lot more people, including you.


Because what I love in life is helping people to start, run, and grow their own business. So that is what I am doing here, at lease for a little while. Because the fact is that soon I am going to take down this information and re-package it into another form and stop running this ridiculously cheap promo. Why?

Because I want to make more money while I sleep too!

So OK, here’s the deal, at least for now: For a very limited time I am going to offer my Business Startup Kit for only $9.99. My wife thinks I’m nuts, and maybe I am. But that works in your favor, so don’t argue!

In this course, I share some of the best secrets I have picked up along the way for how to not only start a business, but how to grow it, and how to do it all on the cheap, on a shoestring.

This course is super easy-to-understand and simple to follow. Don’t reinvent the wheel. I already made the mistakes for you. Let me show you what I know works – and what doesn’t.


In The Business Startup Kit, you get:


  • Simple explanations of how to start a business that can make you tons of money
  • My 7-Step Quick-Start Guide
  • Checklists to follow
  • Real life examples
  • Worksheets to help you stay on track



“Well Steve,” maybe you’re thinking, “that’s a fine list, but what about starting on a shoestring, like you promised?”

OK, let’s get to that. In The Business Startup Kit, I share some of my favorite shoestring business tips, including


  • Starting a business with almost no money
  • Getting other people to fund your business
  • Stocking the shelves without spending a cent
  • How to buy a business with no money down
  • The Top 10 Shoestring Startup Rules
  • How to get suppliers to pay for up to 80% of your ads
  • And, a ton more!


The Business Startup Kit

finaaAnd since you found this ad on my website TheSelfEmployed, we have decided to throw in a free bonus:

100 Business You Can Start for Under $100.

That’s right, we already compiled the list for you.

So you get the complete Business Startup Kit course, including the Shoestring Secrets, and my Quick-Start Guide, and then we throw in free the 100 Businesses for under $100 compilation, all for only $9.99.

Maybe my wife is right. Maybe I am nuts.

Or maybe not. Maybe, just maybe, I am doing this because I want to help you break free too.

What one man can do another can do.

Isn’t it your time to slay your money bear?