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Home Start Ups Effectively Changing Your Company’s Culture
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Effectively Changing Your Company’s Culture

By
Sandra Larson
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January 21, 2020
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    Effectively Changing Your Company’s Culture

    Business today is competitive. It doesn’t matter if you just opened your doors or you have been in business for 10 years, in today’s markets you are likely to encounter more resistance and competition than you ever have before. Of course, this doesn’t necessarily mean that there aren’t strategic ways around this. It just means that it is going to be harder than it was for your counterparts. It might also mean that you have to work harder for it, but that’s okay because getting here was half the work. This article is going to talk about changing your company’s culture and exactly how you can benefit from such a thing.

    What Is A Company’s Culture

    Have you ever tried to teach a bird or penguin to fly? Probably not, but that’s okay because you get the idea, right? Well, just imagine that you are doing this. What're the first things that you are going to do? You are going to push, you are going to train, and you are going to make those little birds flap their wings as fast and as hard as they can until they can’t anymore. This is why any good leader would do, but what most good leaders already know is that all of this is going to be in vain. Some penguins and birds just don’t fly. If you want penguins to fly, you are going to have to stick them in a new environment. Their current conditions in the arctic just don’t give them what they need to fly, and this is the same way that you have to look at the culture of your company.

    Consider Your Current Values

    If you are like anyone that likes to play real money slot machines online then you already know that you have to enter into every situation with a strategy. This doesn’t mean that your strategy won’t need tweaking and adjusting from time to time because it will. That being said, this is exactly how you are going to start changing the culture of your company. First, start by revisiting your current values. What is it that your company truly holds dear right now? Do these values still how true with your new image? Have you already laid out your company’s new long-term values? If not this is something that you should go ahead and do, but whatever the situation is, you have to make sure that your current values are in alignment with your long-term goals.

    Setting Your Cultural Goals

    You simply cannot do something if you do not know what you want to do. You might know you want to go on a road trip, but if you don’t have a destination in mind, you will literally never get to where you are going. And, the same can be said for any company. This is why it is more than imperative to sit down and define your cultural goals. Are you looking for a workplace with weekly meetings? Maybe you want the managers to be able to address and adhere to each of their employees. Whatever the situation is, you have to know where and what you want your cultural goals to be before you can change them.

    Previous article Impacts of Trading Strategies in Your Business
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    Sandra Larson
    Sandra is a freelance copywriter. She has worked on a variety of digital and print advertising campaigns. She loves all things content-related and is clever ad copy obsessed.

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